Epic Battle: Avengers Versus GoT
‘Avengers: Endgame’ premiered the same week of ‘Game of Thrones’ Battle of Winterfell episode, and it was a big weekend for fans and geeks as both franchises were set to play with their emotions in terrible ways. While these stories are completely different, they have more in common than you might expect. Let’s find out more!
A BATTLE OF TITANS
Their epic storytelling can be riveting in different ways, but both the MCU and ‘Game of Thrones’ have managed to overcome the gap between great television and blockbuster movies to reach the top of their fields. With 22 films in its saga, the MCU spans almost 60 hours, and the HBO drama has more than 73 hours in their roster.
The grossing of ‘Avengers: Endgame’ blew everyone away as it broke several records - even more than its prequel - quickly becoming the second highest-earning movie in history. It will probably surpass James Cameron’s ‘Avatar’ soon enough. Of course, that might have been thanks to the massive cliffhanger at the end of ‘Avengers: Infinity War’.
Therefore, it used that kind of ending in much the same way as a series would, and ‘Game of Thrones’ has often ended episodes in the most intriguing part to build more hype. Additionally, ‘Endgame’ was the culmination of a project that started in 2008 with Robert Downey Jr.’s ‘Iron Man’. Marvel’s goal was ambitious back then, and they seamlessly mixed all their characters into one perfect story ending.
However, the studio couldn’t use cliffhangers for each one of their films. Instead, they employed the use of “Easter eggs” as well as post-credits scenes that while vague and not informative, still left audiences craving more. There is definitely a lot to say about a movie franchise if their fans don’t even get up when the credits start rolling.
Everyone wants more stories, and therefore, each film becomes a lure for audiences, who get sucked into the larger picture. Marvel can expand their cinematic universe as long as viewers want to see more superheroes. What is more, they do not even need to spend as much money on advertising anymore because their fans become their marketing agents.
Marvel Studios president Kevin Feige talked about the success of ‘Avengers: Endgame’, emphasizing how it never would have reached that level without the help of its large community of devoted followers. Meanwhile, Walt Disney Studios chairman Alan Horn said that the box-office record was almost miraculous, adding, "These first 22 films constitute a sprawling achievement."
Many other franchises have done amazingly at the global box office, especially those that tell stories through several installments. However, Marvel currently holds the lead in the world of superheroes, and no one has managed to replicate their formula of connected stories in such a way despite their best efforts.
‘GOT’ ALSO HAS THE THRONE
Likewise, many television series have tried their hand at epic sagas, but ‘Game of Thrones’ used that strategy as well as their intriguing characters along with blockbuster-film productions. No other show had managed to create such impressive episodes, mainly due to the restraints of money and time. The problem now is how Hollywood will do it again in the future.
With the crazy records of ‘Avengers’ and the sky-high ratings of ‘GOT’, it will be hard for both industries to replicate these results. Both projects were a mixture of perfection with wonderful casting choices, and the excitement was such that people had to watch it right away for fear of spoilers, and that’s unlikely to happen again soon. Even people who were never interested in these stories might have been sucked into the hype over the past weeks.
Disney’s Horn reiterated that ‘Endgame’ is "far from an end for the Marvel Cinematic Universe”, but it is definitely time to start over after the emotional rollercoaster. However, Marvel, ‘Star Wars’, and ‘Game of Thrones’ have proven that making a grand universe instead of a single character story is the only way for movies and television to make it in this world of streaming services.
After the success of that incredible weekend, studio execs should really analyze what they think they know about the industry, and how patiently building a saga can be a game-changer.
THE GEEKS HAVE TAKEN OVER THE WORLD
For years, stories based on comic books or novels were laughed at, and now, all them are multi-million dollar enterprises that have revolutionized Hollywood in unexpected manners. Everyone wanted to know how the Northerners would defeat the army of the dead, and how the Avengers would face Thanos and reverse the Decimation.
It was the “peak geek” moment of the year. Both the film and the show displayed the importance of sci-fi/fantasy in entertainment today. Even in the world of Netflix and other streaming services, which are cheaper options than going to the movies, ‘Avengers: Endgame’ broke all kinds of records, and ‘GOT’s Season Eight premiere garnered an impressive 17.4 million viewers.
Additionally, these projects have shown how businesses depend on the rights of an epic story and their massive fanbase to be successful as well as prevail in an overly-crowded industry. This is especially true now that Disney will start their own streaming platform, and while HBO is a key player of Warner Media. The MCU will keep on going for many years.
It is hard to tell how many people liked both ‘Avengers’ and ‘Game of Thrones’, but it is highly likely that viewers watched the film early that week to catch the Battle of Winterfell episode that Sunday. The evidence that “geeky” stories are becoming more important in Hollywood has been clear for some time, as San Diego Comic-Con became a star-studded event in the past decade.
Therefore, maxims like “the geeks with inherit the Earth” are not that wrong, but perhaps, saying “the rich will get richer” is a bit more correct. While there are still a lot of people who didn’t care what happened to Tony Stark or the Starks of Winterfell, they probably heard a lot about them that weekend.
It was one of the best weekends in pop culture history. Let us know what you think of both successful sagas. If you liked this article, share it with those that cried a lot back then. See you next time!